e-MAS will help you navigate the complexities of Therapeutic Goods, and Health Service Advertising legislation. The independent and objective service is available to businesses small or large, looking for detailed and expert instruction on medical advertising compliance.
Popular Services
Advertising Compliance Assessment + Certificate
A thorough check of your advertising by an objective expert and if you would like, feedback and advice on the resolution of potential areas where issues of non-compliance may arise.
Your materials will be issued with a unique number to track, record or share details of the assessment. e-MAS Advertising Compliance Assessments are recognised by key broadcasters and publishers.
Two easy options for the application process - one form per piece, or we can set up a perpetual arrangement.
Advertising Compliance Review + Advice
A thorough check of the proposed advertising by an objective expert will minimise the risk of the content generating a complaint. With non-compliance penalties rising sharply this could save you a lot of money. In addition you will avoid potential reputational damage, wasted time (and more money) should the advertising need to be withdrawn, suspended, re-produced or substituted.
Any areas of compliance concern or risk? Need to know why? Once you know, you have the power and can choose to either amend the content, or accept the risk and proceed. Ideally, together we’d resolve the issues, or address them with the internal team.
Not limited by media, we can review any type of advertisement for therapeutic goods directed to the public or particular audiences. In-store, online, blogs, socials, mainstream or novel - all content is bound by rules and we can help you navigate the tricky waters.
Advisory service
Brainstorming and need advice on the idea? Hit a standstill with the internal team and want an outsider’s perspective?
Or are you have you got overseas for conversion to the Australian market, and are unsure about what to keep or change? Or even unsure about individual state and territory legislation surrounding the supply and storage of your poisons and therapeutic goods (e.g. in NSW, the Poisons and Therapeutic Goods Act and the Poisons and Therapeutic Goods Regulations). Get in touch!
The blurry line between information and advertising is often misunderstood by content creators. Get upfront advice at the early stage and before materials go live - you won’t be disappointed.