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e-MAS will help you navigate the complexities of Therapeutic Goods, and Health Service Advertising legislation. The independent and objective service is available to businesses small or large, looking for detailed and expert instruction on medical advertising compliance. 

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e-MAS Medicine Advertising Service
Advertising of therapeutic goods and health services by pharmacies
Jun 11

Jun 11 Advertising of therapeutic goods and health services by pharmacies

Emi Gosling
consumer advertising, advertising medicine, consumer health products

Promoting the use or supply of a therapeutic good? Here’s a resource for Guild members.

Empowering medicine users with more information
May 15

May 15 Empowering medicine users with more information

Emi Gosling
consumer health products, consumer advertising

Looked at an ARTG listing in the last few weeks? There’s more than meets the eye!

To Review or to not Review - the repeating question
Nov 22

Nov 22 To Review or to not Review - the repeating question

Emi Gosling

How valuable are reviews, and should they exist in healthcare?

Social Media and Digital Law ..... and more (a brief summary)
Oct 22

Oct 22 Social Media and Digital Law ..... and more (a brief summary)

Emi Gosling
consumer advertising, advertising medicine, consumer health products

Advertising in this space is growing at a remarkable pace, and yet the legalities underpinning this technique are not fully recognised by many.

What's really in my medicine?
Sep 11

Sep 11 What's really in my medicine?

Emi Gosling

Should we be able to access more medicine ingredient information online? This is your chance to have a say!

Seeing things clearly - Updates to therapeutic goods advertising
Aug 9

Aug 9 Seeing things clearly - Updates to therapeutic goods advertising

Emi Gosling
advertising medicine, consumer advertising, consumer health products

A simple, easy-to-read, basic summary of the amendments – saving you wading through pages of legislation.

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